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Over the past year, Google has pretty much set about eliminating any competitive advantages other than the quality of the on-page content itself. They seem intent on levelling the playing field to the point that those who previously had aces up their sleeves now gain no advantage whatsoever. Moreover, playing an ace from a sleeve may now result in a salvo of punitive measures.
Some might say that this approach flies somewhat in the face of the irrepressible human spirit of competition. However, it's equally fair to say that it is often the laziest among us who can't or won't create unique and original content. There is general agreement that the best content ought to appear first, rather than thin content, artificially promoted by an SEO's smoke and mirrors. I'm all for that - its fair and equitable. | |
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Finding the Right Social Media Outlet for Your BusinessBy Adrienne Erin (c) 2013 As social media continues to change and grow, businesses need to consider how powerful social media marketing can be to their forms of communication. Since there are billions of people who use social media, connecting those users to your business offers limitless possibilities. It's more important than ever to establish social media strategies. Large and small businesses alike can take advantage of social media, but it's important to be smart and innovative with it. Being Smart With Social Media Remember that once you create social media accounts, you don't stop there. You'll fail if you don't use the social media in… | Clutter: The Ruin of a Great WebsiteBy Kelly Sims (c) 2013 Thanks to TLC's and A&E's hit series' on hoarding, a serious problem that was previously, for the most part, hidden from the world has been revealed: some people live in filth and clutter. I'm here to tell you that this problem doesn't only exist in private homes, hidden away from prying eyes; it runs rampant online as well. Websites also fall victim to clutter. While sometimes amusing to look at, these sites are in reality, no laughing matter. Not only are they hard on the eyes of visitors, but they are also to blame for lost sales and revenues. I'm not just talking about the neon yellow on black with purple stripes and flashing banners type of website either (although please, for the love of all that is good… | |
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Five Ways to Use LinkedIn for Social Media MarketingBy Gregg Schwartz (c) 2013 My company started a very popular LinkedIn consortium that now has more than 5,000 members. Our experience using LinkedIn for social media marketing has shown us several key strategies that entrepreneurs and business owners need to keep in mind if they want to use social media for lead generation. Position yourself as an expert. One of the best ways to use LinkedIn for lead generation is to become recognized as an expert in your field. Everything you share on LinkedIn should be high-quality, thought-provoking content. Quality is more important than quantity. You don't have time to be on LinkedIn posting articles all day - instead, find some high-quality content that really sheds… | Yahoo News Redesign Allows Readers to Customize Their ExperienceBy Jennifer Cowan (c) 2013 Yahoo is giving the news a personal touch with the redesign of its Yahoo News site. The new look, launched Thursday, is "a more personal, intuitive and modern design" that allows Yahoo News readers to customize the news to suit their interests and reading preferences. "We made the news stream customizable so you can tell us what content you'd like to see more of," said Yahoo product vice-president Mike Kerns in a blog post. "Yahoo News will get smarter over time - the more you use it when signed in with your Yahoo ID, the more it learns about your preferences, creating a personal news hub just for you. And the new News is super fast, articles… | |
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Foxconn Comes Out With Own Smartwatch: ReportBy SPN Staff Writers (c) 2013 Apple supplier Foxconn, no longer content to only manufacture for other companies, is taking a run at the Smartwatch market, beating the iPhone maker to the punch. Foxconn, also known as Hon Hai, gave a demonstration of its new Smartwatch at an investors meeting earlier in the week, the Want China Times reported. The device, which can wirelessly connect to an iPhone to display incoming phone calls and Facebook posts, is a move to boost revenue by capitalizing on the wearable technology trend. The device can also keep track of the user's heartbeat, respiration and other vitals. If the user's vitals are not within optimal range, the watch will… | Facebook Working on Chat Room Feature: ReportBy SPN Staff Writers (c) 2013 Chat rooms could soon be in Facebook's future. According to TechCrunch, the social network is testing the feature in a bid to get "viral" discussions going among Facebook friends. The chat rooms would enable members to "host" a discussion simply by clicking the "Host Chat" button at the top their home page, sources told TechCrunch. Once a member clicks to host a chat, any of that person's friends can join the discussion. Chat would be hosted through News Feed as the default setting, although users have the option of changing the privacy level to suit them. So far, the chat rooms support text only - no video, according to the report. It is thought Facebook chat… | |
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| Nettuts+ is a site aimed at web developers and designers offering tutorials and articles on technologies, skills and techniques to improve how you design and build websites. They cover HTML, CSS, Javascript, CMS's, PHP and Ruby on Rails. | SMSAlarm v1.0.4 (53 KB) is a simple app that helps you find your phone when you have lost it on silent mode (or on low volume) by sending a custom SMS to the phone which activates a loud alarm. Supports Android. |
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