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Yes, today's world of SEO can be one overwhelming wave. With a constant flow of articles and videos that trumpet all the many steps required to appease Google and friends, high page rankings can feel out of reach. Sometimes the less intimidating approach is to examine the current common mistakes made by SEO do-it-yourselfers and their professional counterparts.
By first ensuring you're not guilty of any of today's most frequent blunders, you can feel good that nothing is amiss. Then, move on to the myriad of how-to's and enjoy the fruits of your labors. | |
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Vine vs. Instagram: How to Keep Up With BothBy Adrienne Erin (c) 2013 When Twitter first introduced a "micro-video" app called Vine in January 2013, it took the world by storm. After gaining about 13 million users in the first five months, it became clear that social media users value brevity - whether it's in the form of a 500-word blog, a 140-character (or less) tweet or a six-second video on Vine. Facebook, however, has always allowed more characters than Twitter - even though it's been shown that shorter posts receive more engagement. Needless to say, when Facebook paid $1 billion to obtain Instagram in April 2012, it was unclear why they were willing to spend so much. It was a mystery until Instagram released its video… | IT in the CloudBy Joseph Baker (c) 2013 Contrary to what many people believe, cloud computing hasn't decreased the need for IT skills, it has merely changed the emphasis of these skills from routine maintenance and sourcing of systems and hardware to finding appropriate cloud solutions and managing relationships with providers. In fact, many forward thinking schools that specialize in IT programs have added courses on these topics to the curriculum. The demand for IT skills is as great as it has ever been and virtualization and networking are in high demand. Changing IT skills The rise in cloud computing is behind the shift in priorities for IT skills. Companies are choosing cloud block storage at an unprecedented rate. In fact, research shows that a majority of companies prefer hosted or on-demand solutions… | |
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Google Shelled Out $966M for WazeBy Jennifer Cowan (c) 2013 Google has finally revealed its purchase price of Israel-based social-navigation app Waze: a cool $966 million. The acquisition price, revealed in the financial quarterly report Google filed with the Securities and Exchange Commission Thursday, is slightly less than the $1.3-billion pricetag being bandied about by the media when the purchase was announced six weeks ago. "The acquisition is expected to enhance our customer's user experience by offering real time traffic information to users' daily navigation needs," the filing reads. "The fair value of assets acquired and liabilities assumed was based on a preliminary valuation and our estimates and assumptions are subject to change within the measurement period. The primary areas of the purchase price that are not… | Samsung Posts Record Profit, But Slowing Smartphone Sales Disappoint AnalystsBy Jennifer Cowan (c) 2013 Samsung may have posted a record $8.5-billion profit for its second quarter, but the number fell short of analysts' expectations leaving the South Korean company to explain why its mobile business has dropped. Although prøfits are up 47 percent over a year ago, they failed to meet Wall Street $8.8-billion prediction as Smartphone sales begin to decline due to market saturation. Operating profit from Samsung's mobile division increased 52 percent to $5.6 billion from the same quarter in 2012, but dipped 3.5 percent from this year's first quarter. Samsung Galaxy S4 Samsung Galaxy S4 Samsung has announced that while the company expects Smartphone sales to be solid in the third quarter, the rate is likely to slow.… | |
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Mozilla Exploring Ways to Personalize Web Browsing Without Compromising PrivacyBy Jennifer Cowan (c) 2013 Mozilla is studying ways to give Firefox users a more personalized browsing experience without sacrificing their privacy. The non-profit organization, which is known for its stance against third-party tracking, is exploring the incorporation of user browser activity into an API that enables sites to prioritize content based on user interests. "We recently shared our view that personalization must be handled with respect for the individual user," said Mozilla Labs product manager Justin Scott in a blog post."We want to see even more personalization across the Web from large and small sites, but in a transparent way that… | German Watchdog Says Data Sharing with U.S. Must CeaseBy SPN Staff Writers (c) 2013 Germany's privacy watchdog is recommending the European Commission shelve agreements that allow European companies to pass on personal data of European citizens to the United States. The comprehensive surveillance programs run by the National Security Agency (NSA) means American companies cannot meet European requirements for the exchange of personal information, the German Conference of Data Protection Commissioners said in a letter sent to German chancellor Angela Merkel. To facilitate such data exchanges, the European Commission and the U.S… | |
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