Wednesday, July 3, 2013

5 Ways to Stop Killing Your Website Rankings

5 Ways to Stop Killing Your Website Rankings
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July 3,  ISSUE #1870

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5 Ways to Stop Killing
Your Website Rankings

A SPN Exclusive Article By Katherine Kotaw (c) 2013

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Weeds kill gardens. People who plant vegetables and flowers know this and they diligently extract root-crowding pests from their rose beds and tomato patches.

Bad backlinks kill search engine rankings. Website owners and SEO companies know this. Still, some small business owners have spent $100,000 to plant weeds in their Internet gardens.

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If your site was among the 2.3 percent of English-U.S. queries penalized by Penguin 2.0 on May 22, you're facing the arduous task of pulling all those backlink weeds from your site. But ridding your site of the types of links Google considers spam won't automatically improve your rankings. You'll have a nice clean site but not nearly as many backlinks. The temptation to quickly add as many backlinks as possible will be hard to resist.

Fight the urge. Keep the weeds out and don't plant anymore. If this is the first time your site has been hit by a change in a Google algorithm, you might think "what's the harm?" in adding a few paid links to move your page up in the search engine rankings.

Learn from these two expensive examples of website owners who made the mistake of trying to fool Google not once but twice. Neither was a salacious or travel site - two types of websites hit hard by Penguin 2.0. Both were ordinary businesses looking to fast-track their way to page one Google rankings.

.... Continue Reading at SiteProNews

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How to Find Virtually Anyone's E-mail Address

By Adrienne Erin (c) 2013

I'm sure that on at least one occasion, you have found yourself at a loss as to how to contact someone. Perhaps you want to contact this person to ask for a spot on his/her related resources page, or you want to write a guest post for his or her site. Maybe you want to contact them to tell this person about a really cool infographic you just put together that you think he or she would love to share with his or her readers. Whatever the reason you need to e-mail this person, this will give you a bunch of ideas for how to track down that elusive set of letters and an @ sign. Scour Their Blog and Social Profiles…

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How to Create an App By Yourself

By Emily Lucas (c) 2013

Apps may be created for any number of reasons. You may have found an app that you would like to use on your blog, but opt to create an app yourself to avoid the expense of paying for someone else's. You could create an app to market your home business or just for fun. The following are four app creators that have a slightly different take on app creation: An overview of the Google App Inventor This app program allows a user to create his or her own app for the Android operating system. It makes app designing easier and means the user does not need to have a full understanding of programming to create an app. It has a number of functions that allow the user to make fairly simple Android apps. The principle of the app inventor…

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Payment Processing - How Do I Choose?

By Zach Stanley (c) 2013

Picking a payment processor is one of the most important aspects of starting a website. If you have an e-commerce site or provide services, it is essential you choose a processor that will meet your customers' needs and, at the same time, keep your costs low. What is a Payment Processor? Also known as a payment gateway, a processor is a point of sale tool, much like a counter at a brick and mortar store. The processor you choose will transfer, verify, submit and receive transaction information to the card network on behalf of the merchant, using secure Internet connections. The payment processor is the basic infrastructure that allows a merchant to accept cards and other forms of electronic payments. So Many Choices - How Do I Choose?…

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Snowden Decides Against Russian Asylum After Putin Warns Him Against 'Harming' the U.S.

By Jennifer Cowan (c) 2013

National Security Agency (NSA) whistleblower Edward Snowden has withdrawn his request for asylum in Russia after the country's president said it would be granted - but only if he stops "his work aimed at harming our American partners." Snowden, who has been charged with espionage by the U.S. Justice Department, is currently holed up in the transit area of Moscow's Sheremetyevo airport, President Vladimir Putin's spokesman Dmitry Peskov told Reuters. But just how long he will remain there is up in the air after the former NSA contractor withdrew his asylum request. Putin told reporters in Moscow Monday…

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First Firefox OS-Powered Smartphone Debuts in Spain

By Jennifer Cowan (c) 2013

The first Smartphones powered by Firefox OS are debuting for sale in Spain today - the first of the long-awaited devices from Mozilla. Spanish carrier Telefónica is selling the ZTE Open beginning today for $90 with a prepaid subscription. The ZTE Open, running Firefox OS, is the first Smartphone to be based entirely on open Web standards, a premise Mozilla has been touting since early this year. "We fundamentally don't believe there should ever be one or two companies that tell you and I and four or five or six billion people what to view," said then-Mozilla CEO Gary Kovacs at the Mobile World Congress in Barcelona, Spain in February. "That's a broken…

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Google Offering Business Owners Free Customer Surveys for Their Websites

By Jennifer Cowan (c) 2013

Google has introduced a new way for business owners to collect client feedback: Google Customer Surveys. The new service is a move by Google to make the collection of customer data as painless as possible by making it quick, easy and free - which is especially important for small-business owners. "If you are like most business owners, you know how important a healthy online community is to your business's success," Google Consumer Surveys product marketing manager Marisa Currie-Rose said in a blog post. "Website satisfaction surveys allow you to easily create customer satisfaction surveys in order to stay in tune with what your customers think."…

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