How to Accurately Measure Your Site's Metrics - Part 2

How to Accurately Measure Your Site's Metrics - Part 2
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June 28,  ISSUE #1868 Article Submissions We welcome article submissions from experts in the areas of SEO, web design, blogging, RSS, social media, etc. For more information, visit our Article Submission Page. Article Categories    • Featured    • Business    • Miscellaneous    • Search Engines    • Social Media    • Technology    • Web 2.0    • Webmasters Web Search    • Add a Site    • Realtime Search Blog Search    • Add a Blog    • Search 44,750+ Blogs Webmaster Tools    • Search Engine Submitter    • Internet Tools Directory    • Site Resource Directory SPN Partners Affinity Display Ad Network - Monetize More! - Affinity's innovative display ad units add new revenue streams to your website without changing your existing web layout or your current monetization. Extremely easy to implement with access to 75,000+ Advertisers. Start monetizing today.

DropJack.com SubmitExpress Top SEO Tools Web-Source QRCodes-Index Website Builder Top 10 Exposure Affinity Ad Network NewWebDirectory FreeWebMonitoring Article Submissions FreeWebSubmission How to Accurately Measure Your Site's Metrics - Part 2 A SPN Exclusive Article by Tina Courtney-Brown (c) 2013 Follow SiteProNews on:              In part 1 of our comprehensive new-world metrics study, we covered the top reasons marketers need to analyze their site's performance, the process and benefits of a more holistic perspective, and the best way to develop a measurement plan. Strategic Advertising Solutions for Your Products/Services! Part 2 will outline best practices with Google Analytics, comprehensive definitions of full measurement strategies, and the intricacies of using attribution to guide your campaign strategies. By employing these modern analytical perspectives, you will benefit from current best practices in the art of site analytics. The more you know about your site's strengths and weaknesses, the more power you have to create the results you're after. So let's get started! Getting the Most Out of Google Analytics Although there are many, many tools that help us analyze and interpret a site's metrics, most of us use Google Analytics on at least a top-level basis. The following tips will help you make the most of this comprehensive program, since it's the most popular one available, and features loads of excellent tools. 1) Integrate Google Analytics properly with your site. This is the biggest mistake most companies make, as many integrations are only pulling in basic data. Google Analytics has the capacity to report very granular and compound metrics, but only if you achieve proper installation. If you have questions, access the help section for Google Analytics here. .... Continue Reading at SiteProNews

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How to Pitch a Guest Post By Micha Boettiger (c) 2013 Pitching a guest post is tricky business, and learning how to grab the attention of your target site is one of the most important skills an SEO writer can learn. So what makes good outreach? How can we get someone who gets hundreds of e-mails every day to read through and respond to our e-mail above anyone else's? Don't Talk Too Much Webmasters that accept guest posts have to look through hundreds of requests every week. That means that if they even bother to click through all of their e-mails they still won't look at one for more than a few seconds. They have better things to do with their day than to read about how unique your content is and that for the low, low price of a backlink you'll write them some… Read More		New PayPal Initiative Out of This World By Jennifer Cowan (c) 2013 If you ever decide to take a holiday in outer space, PayPal will have you covered. The online payment service launched its PayPal Galactic initiative today now that universal travel is increasingly becoming an option as more space tourism programs - such as Virgin Galactic and Space X - crop up. "The time has now come for us to start planning for the future; a future where we aren't just talking about global payments," PayPal president David Marcus said in a blog post. "Today, we are expanding our vision off Earth into space." As space tourism grows, travelers will need a way to pay bills and make purchases, Marcus said. "Already the need for a payment system off Earth exists. Astronauts inhabiting space stations today… Read More
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Microsoft Pushes Top-Secret Court to Revoke Gag Order By Jennifer Cowan (c) 2013 Google is not alone in asking the U.S.'s top-secret court to lift the gag order on data requests made by the National Security Agency, FBI and other federal agencies. Microsoft is also pressing the Foreign Intelligence Surveillance Court (FISC) for permission to go public with the total numbers of requests the company receives that are okayed by the court as well as the number of user accounts affected by those requests. Microsoft, in a nine-page court filing published on Scribd Wednesday, says the limitations placed upon it by the American government violate the First Amendment and "constitute a content-based restriction on speech that fails to satisfy strict… Read More		'Dirty Old Man' Tells Yahoo CEO How 'Attractive' She Is By Jennifer Cowan (c) 2013 A YouTube video of a self-professed "dirty old man" telling Yahoo CEO Marissa Mayer he finds her "attractive" is making the rounds and raising a few eyebrows. During a Yahoo shareholders meeting earlier in the week, an investor named George Polis used his time with the microphone to win over the 38-year-old Mayer with an awkward compliment. Whether he was trying to be funny or charming, no one knows for sure, but it is likely Mayer was more annoyed and embarrassed than captivated by his wit. "This is my personal opinion," he said. "First is, I'm George Polis. I have 2,000 shares of Yahoo. I'm Greek and I'm a dirty old man and you look attractive, Marissa."… Read More
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Oracle, NetSuit to Bring Cloud to Mid-Size Customers By SPN Staff Writers (c) 2013 Oracle and NetSuite are teaming up to deliver integrated cloud-based services to mid-size customers, the companies have announced. The partnership is the third in a week for Oracle who has also joined forces with Salesforce.com and Microsoft. As part of the deal, Oracle's software for human resources will be integrated with NetSuite's services for enterprise resource planning, the companies said in a press release. Oracle's new partnership with NetSuite, a Web-based software manufacturer, will give both firms new sales and marketing opportunities. "We are excited to work with Oracle to bring customers an integrated solution that combines… Read More		Five Ways Instagram Helps Market Your Business By Dawn Pigoni (c) 2013 With its recent launch on Android last year, Instagram has seen a steadily growing popularity as a social network. It is an easy way for fans to connect with their favorite celebrities and brands in addition to their own friends and followers. Data from Instagram's press page shows there are 1,000 comments and 8,500 likes every second and its 100 million monthly users are posting 40 million new pictures every day. As a business, including Instagram among your social networking cache can be a huge boost in forming bonds between your brand and your fans. You can use it as a platform to introduce new products and promote your existing ones to your target… Read More

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HTML5Demos showcases some of the features of HTML 5 using real world examples. Demos include drag and drop XHR uploads, streaming video with canvas, a simple chat client and more. You can also find out which browsers support what feature.		Si Evolution (6.67 MB) v2.0.0.7 is simple, smart alphabetic keyboard that frees up your whole screen. Users can type instantly while viewing the entire touch screen. Supports Android 2.3.3 and up.

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The Continued Mediocrity of Google+

The Continued Mediocrity of Google+
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June 26,  ISSUE #1867 Article Submissions We welcome article submissions from experts in the areas of SEO, web design, blogging, RSS, social media, etc. For more information, visit our Article Submission Page. Article Categories    • Featured    • Business    • Miscellaneous    • Search Engines    • Social Media    • Technology    • Web 2.0    • Webmasters Web Search    • Add a Site    • Realtime Search Blog Search    • Add a Blog    • Search 44,750+ Blogs Webmaster Tools    • Search Engine Submitter    • Internet Tools Directory    • Site Resource Directory SPN Partners Affinity Display Ad Network - Monetize More! - Affinity's innovative display ad units add new revenue streams to your website without changing your existing web layout or your current monetization. Extremely easy to implement with access to 75,000+ Advertisers. Start monetizing today.

DropJack.com SubmitExpress Top SEO Tools Web-Source QRCodes-Index Website Builder Top 10 Exposure Affinity Ad Network NewWebDirectory FreeWebMonitoring Article Submissions FreeWebSubmission The Continued Mediocrity of Google+ A SPN Exclusive Article by Tina Courtney-Brown (c) 2013 Follow SiteProNews on:              Google may be the mother of all search engines, but when it comes to social skills, the company is still sorely lacking. If success in the social network stratosphere is measured by page views, time spent, and overall activity, Google+ can't hold a candle to Facebook, Twitter, or Pinterest. But while traditional metrics may not currently be kind to Google's two-year-old social offering, there just might be a silver lining. Strategic Advertising Solutions for Your Products/Services! With over 500 million profiles, there's no shortage of sign-ups and data; just frequency and overall time spent. Smart businesses, however, see Google+ not as a social mecca, but a SEO must-have. Since data on the social network is directly tied into Google's uber-popular search engine, there's plenty of big reasons every business should have at least a modest presence. But what will the future bring for Google+? Will it turn Facebook into the next MySpace, or will the SEO boon be its only true touted success? The Cracks in the Armor While it's fair to say the Google+ rollout has been slow and steady, two years is a long time to operate a massive social network without seeing any substantial successes. Signs that things are not as rosy as they could be lie in the staleness of content across the network. A look through the Google+ pages for major US brands shows a veritable graveyard of content. As an example, this last Cinco de Mayo, pizza giant Dominos launched a full scale marketing event on its Facebook page, complete with guacamole-themed pizza. A quick peek at their Google+ page showed content that hadn't been updated since October of 2012. You could almost hear the crickets chirping. .... Continue Reading at SiteProNews

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Five Ways to Promote Your Business on Instagram By Kristin Marino (c) 2013 If you've ever used Instagram, you know it's really hard to take a bad picture with the photo app. The filters and tools on Instagram, coupled with other enhancement apps available, can make even the most mundane subject matter seem more intriguing, artful, interesting and thought-provoking. Instagram photos get noticed, which is what makes Instagram such a great tool for marketing your brand or business. Using Instagram to build your business doesn't take a lot of time, but it does require a bit of finesse along with a basic understanding of how the social media platform works. Here are five ways you can use Instagram in your business.… Read More		Oracle, Salesforce Pen Deal to Integrate Cloud Services By Jennifer Cowan (c) 2013 Salesforce.com and Oracle announced a nine-year technology pact today that will see the two companies integrate their cloud technologies. The news comes just hours after the announcement of an enterprise partnership between Oracle and former rival Microsoft. The partnership between Oracle and sales and marketing software developer Salesforce.com will include all three tiers of cloud computing: applications, platform and infrastructure. As part of the deal, Salesforce will standardize on the Oracle Linux operating system, Exadata engineered systems, the Oracle Database and Java Middleware Platform. Oracle, meanwhile, will merge… Read More
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Be Mindful of the Law When Blogging for Business By Jennifer M. Schank (c) 2013 More and more businesses today are discovering the benefits of blogging. Blogs can help position businesses and professionals as industry leaders, build relationships with clients and customers, provide a major boost to search engine rankings and attract new, quality traffic to websites. In many ways, blogging has turned average people into citizen journalists, disbursing story-telling channels beyond traditional media and delivering them directly into the hands of the masses. Therein lies the risk. Many companies today - and the writers who blog… Read More		Court Advisor Sides With Google in 'Right to be Forgotten' Case By Jennifer Cowan (c) 2013 Google is under no requirement to delete sensitive information from its search index, an advisor to the European Union's highest court says in a written opinion released today. While search engines such as Google are expected to follow EU privacy laws, national data protection authorities cannot expect them to be responsible for the content published by various websites - rather it is the sites themselves that must be answerable for the content they publish, says Advocate General Niilo Jaaskinen. The Data Protection Directive… Read More
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Ballmer to Implement Major Restructuring Plan By July 1: Sources By Jennifer Cowan (c) 2013 Microsoft CEO Steve Ballmer's rumored restructuring plan is reportedly set to take effect by July 1 in a bid to give the software company a more competitive edge against top rivals such as Apple, Google and Samsung. Sources "close to the situation" told All Things D that Ballmer is planning sweeping changes and few of the top executives at the company are privy to the details. The sources said Ballmer is working with "a small consortium of his direct reports" and some members of the board. With so many senior executives left out of the loop, many are nervous - both about the plans for the company and about job security… Read More		Galaxy Tab 3 Available for Pre-Order By SPN Staff Writers (c) 2013 Samsung's Galaxy Tab 3, which will be in stores July 7, is available for pre-order beginning today. The tablet is available in three screen sizes: a seven-inch screen for $199, an eight-inch screen for $299 and a 10.1-inch screen for $399. The Galaxy Tab 3, which comes in white and golden-brown, includes a $10 bonus for the Google Play Store, a three-month subscription to Hulu Plus and 50 gigabytes of Dropbox storage for two years. The models sold in the U.S. will be Wi-Fi-only - meaning the devices have no cellular capability. To pre-order, customers can go to Samsung.com or order via Wal-Mart. The new tablets, the latest products announced by the South Korean firm, are nothing to get excited about… Read More

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Pearltrees is a free, visual and collaborative library that lets you keep everything you like at your fingertips. Its unique interface lets you manipulate and retrieve your favorite web pages, photos and notes.		iCarousel is the fastest and simplest way to find new images with your iPhone, iPad or iPod Touch. Enter any search term, tap the search button, and the App will present the results, just like Cover Flow. Requires iOS 4.2 or later.

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