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Friday, May 31, 2013
PressDisplay.com - Monitoring Alert for: '"auto press"' (4)
PressDisplay.com - Monitoring Alert for: '"auto press"' (3)
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Penguin 2.0 Went Live Last Week - Were You Affected?
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After several weeks of baited breath and waves of smaller changes to Google's algorithm, it seems that the penguin is at last out of the bag, as announced by Google Webspam Head Matt Cutts on his blog on May 22. According to Cutts, 2.3% of English-US queries are affected by the update, the largest percentage since the original roll out of Penguin 1.0 in April 2012.
The update also affects searches in other languages to different extents; according to some, the impact was greater in German-language queries than English. The goal of the update was to reward genuinely valuable sites, and punish sites that have gained ranking with black hat techniques. | |
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Not Using Google Analytics? See What Others Are Doing and Think Again!By Adrienne Erin (c) 2013 In early May, the Google Analytics blog featured a case study by SwellPath highlighting the great improvement equestrian footwear company Ariat saw in its conversion rate after switching to Google Analytics. Ariat had built a new website from the ground up, including the analytics software that it would need to use to understand its sales successes and where it had room for improvement. SwellPath built a custom reporting strategy for Ariat from the ground up. Using Google Analytics, they were poised to measure the effectiveness of eCommerce product pages, its advertising, social and e-mail campaigns… | Microsoft to Bring Start Button Back to Life in Windows 8.1By Jennifer Cowan (c) 2013 It's official. Microsoft is resurrecting the Start button in Windows 8.1, the first update since the software giant released the much-criticized Windows 8 last fall. The Start menu, however, has been left out of the update. Microsoft has taken a lot of flack since it released Windows 8 last October. The operating system, which has a tablet-focused Start screen and a PC-oriented desktop screen, has been a source of confusion for many users. A number of the changes in the software appeared to be geared more to tablet and Smartphone users than PC users. Windows 8.1 is an attempt to respond to customer feedback while… | |
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Microsoft-Skype Purchase Created Monopoly: CiscoBy Jennifer Cowan (c) 2013 When the European Union approved Microsoft's purchase of Skype in 2011, the regulatory body allowed the creation of a monopoly, Cisco Systems told Europe's second-highest court Wednesday. Network equipment maker Cisco is asking the Luxembourg-based General Court to rescind the European Commission's approval of the $8.5-billion acquisition nearly two years ago. According to a Reuters report, Cisco and co-appellant Messagenet SpA contend that because EU regulators did not ask Microsoft to make any concessions before acquiring the online VoIP service, Microsoft/Skype was given an advantage over the competition. Cisco is claiming its plans of expanding… | Seven Blogging Mistakes That Can Ruin Your Business BlogBy Daniel Adetunji (c) 2013 Your business blog is an important component of your company's content marketing and social media marketing plan. You must not take it casually, but handle it with care and utmost dedication. The reason why some top fortune 500 companies (you see on TV), don't have a large database of avid readers is, because of a poor blogging strategy. In this article, I will share some blogging mistakes that can ruin your business blog (and hints on how to correct them). I made some of these mistakes when I first started out online and I don't want you to fall into the same trap I fell in. Make sure you're not guilty of making any of the blogging mistakes listed below… | |
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Facebook - Waze Deal Shelved Over Location IssuesBy Jennifer Cowan (c) 2013 Talks between Facebook and social-navigation app Waze have stalled. The social network, which had been willing to cough up as much as $1 billion to acquire the Israel-based company, is now out of the running, sources "close to the matter" told All Things D. Facebook and Waze don't see eye-to-eye on various issues, the main one being location, the sources said. According to the report, Facebook wanted Waze to make the move to the U.S. and work from the social network's Menlo Park, Calif., headquarters, but Waze wants to remain in Israel. Other unspecified reasons also caused the deal to fall through, the sources said. Waze, which had been in talks with Facebook for… | Wearble Technology 'Ripe for Exploration,' but Google Glass Nothing Special: CookBy Jennifer Cowan (c) 2013 Google Glass doesn't impress Apple CEO Tim Cook. Cook, in an interview at the D11 conference Tuesday night (May 28), said while there are some "positive points" about Glass, it does not have mass market appeal. "The likelihood that it has broad appeal is tough to see," he said. "I wear glasses because I have to. I don't know a lot of people who wear them that don't have to. People who do wear them generally want them to be light and unobtrusive, they probably want them to reflect their … style." While Cook didn't come out and say so, it is obvious he thinks the devices are a little too clunky and nerdy looking to appeal to anyone other than technology… | |
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